Linda is seated indoors against a white brick wall with large windows showing an outdoor view. She is wearing an orange lace blouse with decorative buttons and a long necklace, paired with a black skirt and dark tights. Hands are resting on the lap, and the lighting is bright and natural.

Meet Our Team: Linda Grådal

Thrilled to introduce Linda Grådal, whose extensive dedication and expertise revolve around partnerships, impact and sales. Linda’s professional journey, transitioning from a startup to a scale-up focused on global food waste reduction, and her experience as a self-employed film producer, reflects her unwavering commitment to making a positive impact.

Connection with Our Normal:

Linda’s journey with Our Normal began a few years ago when she shared office space with Jenny, the visionary behind Our Normal, in Gothenburg. Both mothers of children with disabilities, they instantly clicked, fueled by their shared passion for inclusion and diversity. Linda’s alignment with Our Normal stems from her belief in creating accessible and inclusive spaces for children and youth with disabilities.

Vision for true inclusion:

The vision “A society where everyone belongs – true inclusion for every child, for every family” resonates deeply with Linda. It encapsulates her personal experiences and reflects her belief in creating a society where everyone can participate, communicate, and be seen for who they are. Our Normal holds a special place in Linda’s heart as a platform to turn this vision into reality.

Inclusion and its importance:

Inclusion, to Linda, is everything. As a mother and someone who grew up with a blind brother, she understands the importance of creating spaces where everyone has the opportunity to participate based on their conditions and uniqueness. Accessibility, according to Linda, is fundamental for families with children facing disabilities to be seen, heard, and supported.

Envisioning a world of true inclusion:

Linda envisions a world where true inclusion is not just a goal but a reality. She sees Our Normal as the catalyst, creating energy around the inclusion issue and guiding companies on how to think, act, and lay the foundation for change. Linda eagerly anticipates Our Normal becoming the starting point for advocacy work across different societal layers and industries.

Words of wisdom:

To individuals and businesses aspiring to contribute to inclusion, Linda advises embracing your passion for positive change. Let inclusion be a shared concern that transcends societal boundaries, economy, and politics. Linda encourages everyone to join the community of change, making belonging and participation a positive force in shaping a more inclusive world.

Let’s work together for true inclusion!