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Get an introduction
What is universal design?
Universal design puts people’s different needs at the centre. It creates accessible, inclusive solutions that work regardless of ability, age or life situation.
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Be part of the change
Community of Change
Make your voice heard. Here, we gather experiences, perspectives and ideas from families with lived experience of disability.
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About our process
How we work at Our Normal
We offer tools, methods, networks and insights that help companies access perspectives that are too often overlooked.
For a society where differences belong – and matter.
What’s New
New report: Insights on universal design within Citiverse and digital twin technology
Why universal design?
Universal design strengthens your brand, supports social sustainability – and makes good business sense.
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Reach a Broader Market
Not a niche need – inclusive products and services impact at least one in four.
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New Innovations
Inclusive needs often spark innovation. With new perspectives come new opportunities.
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Cost-effective in the long run
By addressing accessibility early in the process, late and costly adjustments can be avoided.
About our Community
In the Community of Change, families with lived experience of disability help drive change. Through panels, surveys and interviews, our network shares valuable insights and perspectives.
Design Lab
We’re soon launching our new initiative: Design Lab! Tap into our insights, expertise and network events to develop solutions that work for more people.
Funders and Sponsors
Thanks to our sponsors and funders – public and private – we can continue to make more voices heard. Want to be part of it? Let’s talk!
